Buffer’s 10 Actionable Values Project

Anthony Coppedge
2 min readFeb 20, 2019
Anthony D. Coppedge | Certified Agile Marketing Trainer ICP-ACC, ICP-MKG, CAL-1

A Slack channel I’m a part of (Buffer — join here) asked us to list 10 of our values so I wanted to share them here on Medium as a way to spur conversation about the values others have which are actionable and influence their decision-making. So, comment below with your own values.

1) I value building and fostering a healthy culture through candid feedback loops where honor is given and respect can be earned.

2) I value people over practices so that the individuals in my span of care feel heard, valued, and known more for who they are than what they do.

3) I value focusing on outcome-focused KPIs so that work is prioritized against business objectives instead of departmental outputs.

4) I value empathetic leadership so that we honor people over processes and create processes for scalable growth.

5) I value data-influenced Marketing validated against outcome-focused metrics through team-led insight.

6) I value learning from others further along on a divergent path.

7) I value relational connections created within a diverse community.

8) I value when people ask insightful questions and listen intently to understand the other person.

9) I value cultures which emphasize failing fast and encourage innovative risk-taking.

10) I value when people lead by example with accountability, candor, and humility.

What are your core values? Comment below.

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Anthony Coppedge
Anthony Coppedge

Written by Anthony Coppedge

I'm a shepherd for customer-centricity at scale by leading outcome-oriented organizations. I relish the chance to sabotage mediocrity.

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